Krea Appoints CreatorWorks as Its Creator Marketing Agency

Max NimmoFounder, CreatorWorks

Published 1 min read

Krea, the AI image and video generation company, has appointed CreatorWorks as its creator marketing agency. We’re building Krea’s creator-led growth on LinkedIn around the launch of Krea 3, to put it into the hands of the world’s best builders, marketers and creatives.

When I launched CreatorWorks, there was a very specific type of partner I wanted to work with, and Krea is exactly one of those.

Why Krea Is Working With Creators

When you have a product this strong, getting it into the hands of creators is the best way to show it off. Every creator post about Krea is also a demo, because the work they make with it is the proof.

Krea is also growing from a base of individual creators towards teams and companies, and the program is built to reach them through the designers and AI voices they follow on LinkedIn.

What We’re Running for Krea

We’re building a wave of LinkedIn creators around the Krea 3 launch, from designers to AI voices and model and research creators, with the best posts running as Thought Leader Ads behind them. Each creator tells their audience about Krea in their own voice.

For a look at how another AI company built creators into its growth, read our ElevenLabs teardown. Our services explain how we run launches like this one, and our case studies show the results. Or book a call and we’ll talk it through.

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Teardown How ElevenLabs Built Its Creator Program on the Way to $600M ARR ElevenLabs' creator program started with its founder emailing YouTubers. How it grew into affiliates, an in-house creator and an Ambassador Program.

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